Pinterest Calendar

To spread some holiday cheer we created a board on Pinterest to host a digital advent calendar. For every day of December, a new animated clip was pinned -- each one adding to the story of an artificial x-mas tree that wanted nothing more than to be real.

“I’ve never seen an animation released on Pinterest before, but that’s the way this agency is sharing their tale about a fake tree who wants to be real”


Art Director

Agency: DARE
CD: Mia Thomsett, Addie Gillespie
CW: David Giovando
Illustration: Grace Cho

Animation: Eric Wada
Applied Arts